Shanna Gerhart, Gerhart Realty Group
Meet Shanna Gerhart, Realtor in Celina and Prosper, TX
Updated [Month Year]
I'm Shanna Gerhart, founder of Gerhart Realty Group and a Realtor with LPT Realty, serving Celina, Prosper, Frisco, and North Dallas. I work mostly with growing families selling a home and moving up to the next one. I bring a 15-year career in real estate technology to a business that mostly still runs on guesswork, and I live in Light Farms in Celina, so the neighborhoods I sell in are the ones I chose for my own family.
Quick facts
Name: Shanna Gerhart
Business: Gerhart Realty Group, brokered by LPT Realty
Brokerage Office: 13315 Wallisville Rd, Houston, TX, 77049
Phone: (972) 467-9919
Serves: Dallas/Fort Worth
Lives in: Light Farms, Celina
Focus: Move-up sellers, luxury homes, new construction
Background: 15 years in real estate technology before earning her license
My story
I moved to Texas with a backpack and a fresh start.
I built a 15-year career in real estate technology, working with data, analytics, and the tools that the industry runs on. I got my real estate license while pregnant with my third son, because I knew corporate wasn't the finish line for me.
Today I live in Light Farms in Celina with my three boys. I know these neighborhoods because I chose one of them. I know this market because I study it. And I know what it feels like to make a big move and need somebody in your corner who's going to be straight with you.
Serve first. Lead with honesty. Protect my clients at every turn. That's the whole thing.
Why sellers in Celina and Prosper work with me
Selling your home is one of the largest financial decisions your family will make. You don't want a sign in the yard and a hope-and-wait plan. You want a strategy. That's what I built Gerhart Realty Group to deliver.
What does a technology background actually change?
Fifteen years inside real estate technology means I'm comfortable with the data and the analytics that most of this industry treats as optional. I read the numbers before I form an opinion. I position homes with intent rather than instinct. And I use marketing technology that creates real demand instead of waiting for it.
Where a lot of agents react, I plan.
How do you price a home?
I never leave pricing to chance. Your number comes from local sales data, current buyer behavior, competing inventory, and where your specific home sits in that picture. Not an online estimate and not a guess.
The goal is maximum demand, a faster sale, and top-of-market value, without the risk of your home going stale or leaving money on the table. You'll know exactly how I arrived at the number before your home goes live.
What does your marketing include?
I treat every home like a product launch, not another listing. That means a full multi-channel campaign:
High-end media. Professional photography, cinematic video, drone footage, and immersive tours
Digital-first marketing. Targeted social ads, custom landing pages, and retargeting that reaches buyers locally and beyond
Coming-soon momentum. Pre-launch teasers that build demand before your home hits the MLS
Real-time tracking. Weekly reporting on showings and feedback, with marketing adjusted as we go so no week gets wasted
How do you sell a resale home against new construction?
This is one of the biggest challenges facing sellers in Celina and Prosper right now, and it's a focus area of mine.
Builder incentives are real competition. My job is to position your home so a buyer sees what it offers that the model down the street doesn't: the mature location, the upgrades already in place, the lot, the established neighborhood, and no construction timeline to wait through. The comparison is winnable. It just has to be made deliberately.
What do you negotiate besides price?
A strong offer is more than a number. I work through 22 specific contract points covering terms, timelines, repairs, possession, and risk, so your net proceeds are protected and your exposure stays low.
When inspection or appraisal issues come up, I'll tell you what's worth pushing back on and what's smarter to concede. That's a judgment call every time, and it's one you shouldn't have to make alone.
How will I hear from you?
Every call, every text, every email gets answered. I manage the process from offer through closing so nothing slips, and you'll always know what's happening next and why.
No chaos, no confusion, no wondering where things stand. A calm, organized process isn't a nice-to-have. It's part of the result.
Where I work
I handle these two sides differently, and I think that's worth being upfront about.
For listings, I work in North Dallas. Pricing a home correctly takes neighborhood-level knowledge: what's selling on which streets, what builders are offering three miles away, how a specific community is performing right now. I can't have that depth across a metro area this size, and an agent who claims otherwise is guessing on somebody's largest asset. So I keep my listing area to the two markets I know street by street.
For buyers, I work across Dallas and Fort Worth. Helping you buy is a different job. It's about understanding what you need, reading the inventory, and negotiating well, and those skills travel. If you're relocating to North Texas or moving somewhere else in the metroplex, I can help you find the right community and get you into it.
If you're selling outside North Dallas, I'll tell you so and connect you with an agent who knows that market properly. That's a better outcome for you than my learning your neighborhood on your timeline.
Frequently asked questions
Who is Shanna Gerhart? Shanna Gerhart is a Realtor and the founder of Gerhart Realty Group, brokered by LPT Realty, serving Celina, Prosper, Frisco, and North Dallas. She specializes in move-up sellers and spent 15 years in real estate technology before earning her license.
What areas does Gerhart Realty Group serve? Celina and Prosper primarily, plus Frisco and North Dallas.
What brokerage is Shanna Gerhart with? LPT Realty, with an office at 1638 Brighton Blvd in Celina, Texas.
Does Shanna Gerhart work with buyers as well as sellers? Yes. Much of the work is with move-up families who are selling and buying at the same time, which requires coordinating both timelines.
Does she live in Celina? Yes, in Light Farms.
What kind of seller does she work with most? Growing families in Celina and Prosper selling a newer home and moving up, often while competing against new construction inventory.
Let's talk
If you're a family in Celina or Prosper thinking about your next move, I'll walk you through a strategy built around your home and your timeline. No pressure and no pitch.
